Monday, November 20, 2017

Your photograph is your visual brand. Own it!



Your photograph is your visual brand. Own it! You are the business owner; you are the face of your business. Even if you work for a company, you are the CEO of Brand You! A professional head shot is essential. A photo taken with your phone’s camera just doesn’t cut it. A professional head shot allows you to brand your business the way it should be branded. Whether it appears on your company’s website, or on social media pages, your head shot is the face of your business. That image can be the difference between making the sale or missing the opportunity. 
High-quality, professional business photos capture the attention of your clients by adding instant personality to marketing materials, public relations efforts, social media and more. A sloppy, poorly-composed, badly-lighted photograph tells the world you are not serious about earning their business. A professional head shot or business portrait shows your commitment to excellence. How do you want prospective clients and customers to think of you when they find you in a Google search, or on social media?
Your Family Deserves To Live In Photographs. Every time we see a news story about a hurricane, a tornado or a flood, and how it effects the victims, it’s the same story. People lose their homes, and as they sift through what’s left of their lives they say “We lost everything. All our family photos are gone!” Not the car. Not the fancy cookware. Not even the financial records. It’s the family photos they miss the most.
 It is important that you and your family exist in photographs. From the newborn photos to the first day of school to the graduation to the birth of the first grandchild… photographs are the memories of the family. Preserving your family in beautiful, professional photographs tells a story… your story. And photographs insure that the story of your family will be told and retold long after you’re gone. Make sure your family exists in photographs.
Photographs will be part of your legacy. Years ago, I lost my mother to an unforgiving cancer. As we sorted through her things, I realized there were no photos of her, except a few from her engagement to my father, and her wedding portrait. After 72 years, two children, and five grandchildren, she exists in fewer than ten photographs.
Don’t let this be your legacy. You are valuable. You should be remembered. Your loved ones deserve to have a visual record of your face. In a world of endless selfies and crappy cell phone pics, commit to leave a decent visual legacy of your time here on earth.
It is truly an honor to be a part of creating legacy through photographs. Whether it’s for business or family, I would love to make your photograph. Call, email or visit my website today. 

Your photograph is your visual brand. Own it!

Your photograph is your visual brand. Own it! You are the business owner; you are the face of your business. Even if you work for a ...