Monday, November 20, 2017

Your photograph is your visual brand. Own it!

Your photograph is your visual brand. Own it! You are the business owner; you are the face of your business. Even if you work for a company, you are the CEO of Brand You! A professional head shot is essential. A photo taken with your phone’s camera just doesn’t cut it. A professional head shot allows you to brand your business the way it should be branded. Whether it appears on your company’s website, or on social media pages, your head shot is the face of your business. That image can be the difference between making the sale or missing the opportunity. 
High-quality, professional business photos capture the attention of your clients by adding instant personality to marketing materials, public relations efforts, social media and more. A sloppy, poorly-composed, badly-lighted photograph tells the world you are not serious about earning their business. A professional head shot or business portrait shows your commitment to excellence. How do you want prospective clients and customers to think of you when they find you in a Google search, or on social media?
Your Family Deserves To Live In Photographs. Every time we see a news story about a hurricane, a tornado or a flood, and how it effects the victims, it’s the same story. People lose their homes, and as they sift through what’s left of their lives they say “We lost everything. All our family photos are gone!” Not the car. Not the fancy cookware. Not even the financial records. It’s the family photos they miss the most.
 It is important that you and your family exist in photographs. From the newborn photos to the first day of school to the graduation to the birth of the first grandchild… photographs are the memories of the family. Preserving your family in beautiful, professional photographs tells a story… your story. And photographs insure that the story of your family will be told and retold long after you’re gone. Make sure your family exists in photographs.
Photographs will be part of your legacy. Years ago, I lost my mother to an unforgiving cancer. As we sorted through her things, I realized there were no photos of her, except a few from her engagement to my father, and her wedding portrait. After 72 years, two children, and five grandchildren, she exists in fewer than ten photographs.
Don’t let this be your legacy. You are valuable. You should be remembered. Your loved ones deserve to have a visual record of your face. In a world of endless selfies and crappy cell phone pics, commit to leave a decent visual legacy of your time here on earth.
It is truly an honor to be a part of creating legacy through photographs. Whether it’s for business or family, I would love to make your photograph. Call, email or visit my website today. 

Friday, September 29, 2017

The Secret of Great Architectural Photography

Occasionally we shoot architecture and residential properties for architects and REALTORS®. The whole idea of making a successful image of a home interior is to make certain the light and subject matter seen through the windows of the home are properly illuminated and that the exposure is evenly balanced with the light in the room.

Lately we've been getting emails from real estate agents and a few photographers asking for our "secret"... how we get the light right in our photographs. so, here's the secret: expose the frame for the ambient (exterior) light, then use strobes, flash or constant light to bring the interior lighting up to the same level of exposure as the exterior. The same goes for dark rooms which can be seen from the main area being photographed. Just add light in the dark areas until the exposure is balanced. That's it!

Of course, you could use high dynamic range (HDR) techniques to equalize the exposure, but that involves a lot of work, and (in my opinion) does not yield a realistic photograph. At least three, and preferably five frames are needed to get a decent HDR image, and the blending and fusion process can create a somewhat surreal picture.

The third (and equally labor-intensive) option is to take one photo with the interior properly exposed, and another with the exterior properly exposed. The photos can then be manipulated to yield an acceptable image, but to me they never look quite right.

There is really no substitute for proper lighting.

Thursday, September 28, 2017

Fine Art Photographs - Your Legacy Lives On

Fine Art Photography

Photographs are ubiquitous; they are everywhere. We shoot photos by the thousands with our phones. We delete them to free up space. Photography —in particular, digital photography — is, by its nature, ephemeral.

Fine art prints of photographs, by comparison, have stood the test of time as a more permanent visual medium. So, while digital photography may be easy and convenient, fine art photographs are designed to last. They are printed with high-quality, long-lasting inks, coated to insure vibrant color and longevity, and then framed to keep the elements at bay.

Today, the images I make will survive for one hundred years or longer. They will outlive the subject. They will outlive me. They will be treasured, and handed down for many generations. Eventually, they will become the only remaining visual documents of the subject's life.

The responsibility of shooting for history, especially family history, is something I take very seriously. I know that the few hours that we spend together will result in an image that will become a bridge over time between ancestors and descendants.

-Kemp Howland

Friday, June 30, 2017

Model Shoot with Ariel

Shooting Ariel - Creating That Special "Look"

We had a great time shooting aspiring model Ariel for her new portfolio. We created several different 'looks' for her, and used varied lighting and background combinations to give her the variety of photographs she needs.

 First we went for a sophisticated look 

 Then we shot her as 'the girl next door'.

Using a small change in lighting and camera
position, we created this stunning portrait. This 
could easily be a fine art portrait, framed and 
matted as a legacy for the ages.

And we gave her a great head shot to use
on her LinkedIn and other professional sites.

Be sure to call or email us to discuss your photographic needs.
We would LOVE to make your picture!.

Wednesday, February 15, 2017

Portrait Studies

Portrait studies

This is a portrait we made for an actress. It is not like an average head shot. We tailored the image to reflect the role for which the actress was auditioning. 

We created this image as part of a lighting study at the Orange Warehouse in Orlando

Your photograph is your visual brand. Own it!

Your photograph is your visual brand. Own it! You are the business owner; you are the face of your business. Even if you work for a ...